Practice Lane 01 · Hospitality & Short-Term Stays

STOP PAYING 15.5% TO RENT YOUR OWN GUESTS.

Marketplace platforms are built for initial discovery—not for taxing repeat guests, corporate extensions, and direct referrals. We engineer fast, mobile-first direct booking engines wired straight to your PMS calendar and Stripe merchant account.

Plate I · Direct Reservation & Merchant Clearing Architecture Hadrian Systems · Hospitality Infrastructure
Interactive Margin Diagnostic

OTA COMMISSION BLEED VS. DIRECT CLEARING

Live Fee & Margin Worksheet

Portfolio Parameters

Quick Portfolio Presets:

Direct Clearing Recovery Ledger

Annual Volume Cleared Direct
$62,500
Estimated Direct Stays (125 stays)
$500 AVG
OTA Commission on Shifted Volume
$9,688
Direct Stripe / Merchant Clearing Fees
$1,850
Annual Fee Delta Retained (1-Year)
$7,838
3-Year Compounded Fee Delta
$23,513
OTA Platform Tax (15.5%) $9,688 / yr
Direct Stripe Clearing (2.9% + $0.30) $1,850 / yr
Accounting Basis & Operational Scope

Compares variable platform commissions against direct merchant processing fees on shifted volume. Fixed PMS/channel-manager software subscriptions, lodging taxes, and marketing spend remain independent operator line items.

Pass these exact portfolio numbers into your engineering brief.

Scope Direct Booking Build →
Reservation Architecture

HOW WE ENGINEER YOUR DIRECT PATH

  1. 01

    Teardown Listings & Checkout Drop-Off

    We audit your existing OTA listings, PMS calendar widgets, and mobile checkout flow to pinpoint where high-intent guests abandon and bounce back to Airbnb or Vrbo.

  2. 02

    Wire Bidirectional PMS & Stripe Sync

    We build a fast, branded property flagship wired directly to your PMS calendar (Guesty, Hostaway, Hospitable, OwnerRez) and Stripe account so rates, minimum stays, and payouts stay in lockstep.

  3. 03

    Automate Repeat-Guest Capture

    We configure authenticated SPF/DKIM/DMARC booking receipts, pre-arrival check-in sequences, and structured past-guest remarketing so every first-time stay becomes a direct repeat asset.

Engineering Deliverables

DIRECT BOOKING SCOPE & DELIVERABLES

  1. 01

    Branded Property & Availability Showcase

    Sub-second, mobile-first property layouts with high-resolution room galleries, local area context, and live date-picker availability.

    • Dedicated property pages displaying sleeping configurations, house rules, and cancellation policies.
    • Live date-picker and guest-count selector enforcing PMS minimum-stay rules and blocked dates.
    • Itemized pre-checkout quote ledger displaying nightly rates, cleaning fees, and applicable lodging taxes.
  2. 02

    PMS Calendar & Stripe Merchant Integration

    Direct API or webhook connection to your property management system and Stripe merchant account so funds settle straight to your bank.

    • Single-calendar source-of-truth wiring so direct reservations immediately block OTA dates and prevent double bookings.
    • Direct Stripe checkout with reservation metadata attached for clean per-property accounting reconciliation.
    • Automated calendar hold and webhook write-back verification tested before live cutover.
  3. 03

    Authenticated Confirmations & Guest Ledger

    Cryptographically aligned transactional email setup plus structured guest contact capture so you own the relationship post-checkout.

    • SPF, DKIM, and DMARC alignment on your domain so receipts and door-code instructions hit the primary inbox.
    • Automated booking confirmation, payment receipt, and pre-arrival instruction templates triggered by reservation status.
    • Structured past-guest CRM ledger for seasonal direct-rebooking outreach without marketplace middlemen.
  4. 04

    Funnel Telemetry & Operator Runbook

    Granular conversion tracking across property views, date searches, and completed checkouts—delivered with full repository custody.

    • Funnel event tracking across property views, date selections, quote calculations, checkout starts, and completed payments.
    • Microsoft Clarity session replay with strict payment and PII input masking configured.
    • Written operator runbook documenting every DNS record, PMS webhook, and Stripe credential boundary.
Operator Inputs

BEFORE WE BEGIN

What your team provides so the booking engine maps cleanly to your active hospitality operations:

  1. 01
    Property assets & policies: Current listing URLs, high-resolution photography, rental agreement, cancellation terms, and local lodging tax rates.
  2. 02
    Scoped PMS, DNS & Stripe access: Collaborator or developer access to your PMS/channel manager, domain DNS zone, and Stripe merchant account.
  3. 03
    Designated operator sign-off: A point of contact to verify rate parity, payout reconciliation, and pre-arrival guest copy before launch.
Acceptance Protocol

WHAT WE VERIFY BEFORE LAUNCH

Live functional checks executed on staging and production before switching guest traffic:

  1. 01
    Rate, fee & tax parity: Itemized pre-checkout quotes match your PMS nightly rates, minimum-stay rules, cleaning fees, and tax settings on mobile and desktop.
  2. 02
    Bidirectional calendar & $1 live payout test: Live authorization and refund checks confirm payouts settle to your Stripe account and immediately block OTA dates.
  3. 03
    Authenticated inbox delivery: Booking receipts and check-in instructions pass SPF, DKIM, and DMARC alignment checks.
Direct Booking FAQ

PMS, PAYOUT & CUTOVER QUESTIONS

How direct checkout integrates with your PMS, how calendar sync prevents double-bookings, and who controls the accounts.

How does the direct booking site stay in sync with Airbnb, Vrbo, and our PMS?

Your existing property management system or channel manager (Guesty, Hostaway, Hospitable, OwnerRez, Lodgify) remains the single calendar source of truth. Our direct booking engine reads live availability and nightly rates from your PMS and writes confirmed direct reservations straight back—automatically blocking those dates across Airbnb, Vrbo, and Booking.com.

Do we keep our Airbnb and Vrbo listings active after launching a direct site?

Yes. Smart operators use OTAs as a top-of-funnel discovery channel for first-time guests, then capture repeat stays, direct searches, corporate extensions, and past-guest referrals on their own direct booking site at 2.9% card processing instead of paying 15.5% commission over and over.

Who owns the domain name, website code, PMS connection, and Stripe account?

You own 100% of the stack. All code, domain DNS records, PMS API keys, and Stripe merchant accounts sit in your name. Guest funds settle directly from Stripe to your bank account without Hadrian ever touching your payouts or charging a percentage of booking revenue.

How do you test the checkout flow before sending live guests to it?

We deploy to a staging URL first, verify rate and tax calculations across sample date ranges, run a live $1 charge-and-refund test through your Stripe account, confirm bidirectional calendar blocking in your PMS, and validate SPF/DKIM/DMARC receipt delivery before pointing your primary domain live.

READY TO KEEP YOUR DIRECT MARGIN?

Send us your current property listings or PMS setup and we will prepare a concrete direct booking architecture brief.

Scope Your Direct Booking Engine →